The Fractional Revolution: Why Startups Are Ditching Full-Time Product Managers
A few months ago, I had the opportunity to be interviewed by Mishal Saeed from Founders Future regarding my product management journey and the vision driving Customer-Led Innovations Consulting. It was truly enriching and insightful.
Between a Rock and a Hard Place? Make Soup!
Successful products are the result of collaboration of people from across the organization. However, getting others to help make the soup requires creativity, proactive collaboration, and a dash of self promotion. The trick is to get others to want to help, just as Marcia Brown’s hungry traveler.
Who’s Driving This Thing!?
Product Management for Services and Manufactured Consumer Goods
Sharing Your Customers’ Dreams
Satisfied customers start with understanding their wants, desires, and dreams. People buy solutions not things. When you take time to understand your customer and what they really need, you can then create solutions to solve their problems.